publicity Archives - Mobiroller Knowledge Base https://support.mobiroller.com/en/kb-tag/publicity/ Make your own mobile app! Fri, 03 Apr 2020 07:22:05 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.4 What is App Promotion? Why is it Necessary? https://support.mobiroller.com/en/knowledgebase/what-is-application-promotion-why-is-it-necessary/ Sun, 01 Dec 2019 15:34:49 +0000 https://support.mobiroller.com/?post_type=st_kb&p=5820 App promotion is a type of ad you’ve made to make your mobile app stand out among millions of apps. It is becoming more and more important for the mobile app to be heard by the masses. Promotional activities, considered by many app developers to be costly and exhausting, are essentially the backbone of mobile […]

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]]> App promotion is a type of ad you’ve made to make your mobile app stand out among millions of apps. It is becoming more and more important for the mobile app to be heard by the masses. Promotional activities, considered by many app developers to be costly and exhausting, are essentially the backbone of mobile app success.

When you promote your Android app, you can benefit from the relevant article How to Promote your Android App in the Google Play Store?

When you promote your iOS app, you can benefit from the relevant article How to Promote Your iOS App in the Apple App Store? as well.

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]]> How to Promote an App in Google Play Store? https://support.mobiroller.com/en/knowledgebase/promote-application-google-play-store/ Sun, 01 Dec 2019 14:34:34 +0000 https://support.mobiroller.com/?post_type=st_kb&p=5818 You can promote your Android app using Google AdWords which has the Google service. Google AdWords has 3 different options for promotion. 1.Universal App Campaigns You should allow AdWords to generate a variety of automatically promoted ads for your app that will appear on the Search Network, the Display Network, and the YouTube Network. Ads […]

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]]> You can promote your Android app using Google AdWords which has the Google service.

Google AdWords has 3 different options for promotion.

1.Universal App Campaigns

You should allow AdWords to generate a variety of automatically promoted ads for your app that will appear on the Search Network, the Display Network, and the YouTube Network.

  • Ads are created for you using the creative text you enter, as well as the details provided for your app in the Google Play Store (such as your icon and images). These ads can run on all available networks.
  • Include an optional YouTube video link for your ads so that they can be viewed on YouTube.

For more information, read Creating an App Campaign article.

2.Mobile App Downloads

In order to download users to your app, increase the number of app downloads with ads that lead directly to the app store.

  • Available on Search Network, Google Display Network, and YouTube.
  • Ad formats include app installation standard, image, and video ads.

For more information, please read the relevant article Creating an App Campaign.

3.Mobile App Interaction

Re-interact with your existing users with ads that deeply link to specific screens in your mobile app.

  • Available for Search Network and Google Display Network campaigns.
  • Ad formats app interaction includes standard and image ads.

For more information, please read the relevant article Creating an App Campaign.

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